Social media has increased so much in the years of lots of businesses and organizations using it, now there are many positives to having a social media for your business but unfortunately there are downfalls of it. One being customers can leave negative reviews which can drastically deter potential customers into visiting the business. But in some cases the reviews may be fake and someone has some sort of grudge and then trying to tarnish the businesses reputation.
Also the people responsible for running the social media profiles for that business, organizing new marketing strategies and producing fresh content for the customers following, businesses need to commit to it, which can be a time consuming task for them as for investing in advertising for making the videos and images. Although some businesses may leave fake reviews claiming to be the public and luring people to their website with false expectations and can be damaging to the business if someone reports them and maybe sue the company if the situation is severe.
Social media is impacting ourselves in a way in which everyone has their own persona online. Their own identity which can also be dangerous as people can make fake profiles and pretend or “catfish” on vulnerable unsuspecting people. This can be dangerous to young people who may not be so diligent when they are online.
There have been many cases of people who use fake profiles to lure younger girls/boys to unsuspecting locations which the victim will fall for as the predator portrayed themselves as someone else. The victim meeting up with them they might take advantage of them and possibly do a lot worse. Staying vigilant on the internet while using any type of social media and be clever about it.
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